
This week, the candidates are summoned to the National Maritime Museum in Greenwich for their briefing by Lord Sugar. Here they learn that they will be entering the choppy waters of the fish business, sourcing a catch of the day and creating a fish dish to sell to the public. They will also be selling to a major corporate client, with the team who nets the biggest overall profit winning.\n\nHalf the team head down to Cornwall and must find their sea legs whilst fishing for their chosen catch of the day. Could a poor sales patter leave them in treacherous water? The other half of the team stay in London to tackle a top corporate client, convincing them to buy into their fish produce, but one team are left floundering after making a costly error.\n\nAt the food market, competition is tough between the stalls as they sell their fishy fare to the public, but bad businesses decisions and poor planning means one team’s chances of winning sink without a trace.\n\nIn the boardroom, the sharks are out, and Lord Sugar sets one member of the losing team adrift, as they are told, You’re fired!
Source: BBC 1
Series 20: 7. Gamified Fitness
It’s week 7, and the remaining candidates enter the world of gamified fitness. Their mission is to create a virtual reality demo of their game, design a brand that packs a ...
12-03-2026
BBC 1
Series 20: 6. Egypt
This week, the candidates head to Egypt to put on corporate away days for paying clients. One team embarks on a desert adventure but ends up having a bumpy ride, while the rest ...
11-03-2026
BBC 1
Series 20: 5. Flowers
This week, the candidates turn petals into profits in a new twist on the very first task Lord Sugar set his original cast of candidates 20 years ago. As well as selling flowers ...
04-03-2026
BBC 1
Series 20: 4. Advertising Water
It’s the advertising task, and Lord Sugar invites along a special guest – Big Zuu – to help him judge the candidates. They must tap into the bottled water mark ...
25-02-2026
BBC 1
Series 20: 3. Chicken V Egg
It’s week 3 and chicken v egg. Lord Sugar’s candidates must hatch a plan to turn ingredients into profit. From street food to corporate clients, the pressure is on. ...
18-02-2026
BBC 1
Series 20: 2. Children’s Story
It’s once upon a time in the boardroom as the candidates create a children’s story and audiobook. One team takes on toilet humour but ends up with a stinky storyline ...
11-02-2026
BBC 1
Series 20: 1. Hong Kong
The series starts with a bang as Lord Sugar’s business hopefuls jet off to Hong Kong on a mission to secure nine items at knock-down prices. The teams must juggle unknown ...
04-02-2026
BBC 1
Series 19: 12. The Final
The finalists have one last chance to convince Lord Sugar to make them his business partner and take home the £250,000 investment. Familiar faces return to help create bra ...
21-04-2025
BBC 1
Series 19: 11. Interviews
It’s the penultimate episode of the series. The final five entrepreneurs come face to face with Lord Sugar’s most trusted advisors for the toughest interviews of the ...
13-04-2025
BBC 1
Series 19: 10. Fashion
It's week ten, and the candidates are tasked with launching an environmentally conscious, sustainable fashion label, designing a collection and building a brand before holding a ...
06-04-2025
BBC 1
Series 20: 2. Children’s Story
It’s once upon a time in the boardroom as the candidates create a children’s story and audiobook. One team takes on toilet humour but ends up with a stinky storyline ...
11-02-2026
BBC 1
Series 20: 6. Egypt
This week, the candidates head to Egypt to put on corporate away days for paying clients. One team embarks on a desert adventure but ends up having a bumpy ride, while the rest ...
11-03-2026
BBC 1
Series 20: 1. Hong Kong
The series starts with a bang as Lord Sugar’s business hopefuls jet off to Hong Kong on a mission to secure nine items at knock-down prices. The teams must juggle unknown ...
04-02-2026
BBC 1
Series 10 - Ten Years Of Selling
Ambitious entrepreneurs start their fight for a life-changing investment as Lord Sugar reveals the first task - ten years of selling in just one day.
14-10-2014
BBC 1
Series 19: 3. Discount Buying
This week, the candidates set off for the historic town of Stratford-upon-Avon, the birthplace of William Shakespeare, and its surrounding areas. They have nine hours to secure ...
16-02-2025
BBC 1
Series 16: 10. Baby Food
Lord Sugar summons the remaining candidates to KidZania in west London, where he reveals that their next task is to create and brand a new baby food, then pitch and sell it to l ...
14-03-2022
BBC 1
Series 16: Final
Lord Sugar summons the two front-runners to the British Museum to set them their final challenge. To win his £250,000 investment, each finalist must launch a new business ...
30-03-2022
BBC 1
Best Bits: 1. Most Memorable Characters
Over the last 15 years of The Apprentice, we’ve met hundreds of candidates, but there are a select few that are utterly unforgettable. This episode looks back fondly at th ...
01-10-2020
BBC 1
Series 19: 11. Interviews
It’s the penultimate episode of the series. The final five entrepreneurs come face to face with Lord Sugar’s most trusted advisors for the toughest interviews of the ...
13-04-2025
BBC 1