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BBC 4Steve Jobs: Billion Dollar Hippy

Evan Davis decodes the formula that took Apple from suburban garage to global supremacy.

Steve Jobs: Billion Dollar Hippy Episodes

Episode 10-09-2019

Steve Jobs: Billion Dollar Hippy - Episode 10-09-2019

Broadly considered a brand that inspires fervour and defines cool consumerism, Apple has become one of the biggest corporations in the world, fuelled by game-changing products t ...

10-09-2019

BBC 4

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